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Creative studio: the media skills
Your agents ship with a set of built-in media skills — ready-made creative formats for product photos, video ads, reels, presenter videos, and before/after creatives. Each one is a tested recipe: you ask in plain words, the agent picks the right format, tells you the price, generates, and hands back download links.
Together they cover the everyday creative needs of a shop or service business:
- 40 named photo looks for product and lifestyle shots
- 16 ready scenes to place your product photo into
- 15 video-ad formats — unboxing, testimonial, rotating hero, and more
- 12 before/after verticals for service businesses
- 45 named camera moves you can ask for by name in any video
No design tools, no separate signups — everything is generated inside your workspace and billed from the same agents wallet as your other runs.
How to use them
Just ask your agent. The Content Factory is the natural home — open Agents (app.mychatbot.app/agents), pick Content Factory, and describe what you want. The agent recognizes the request, loads the matching skill, and follows its recipe.
These are built-in skills: they appear in your Skills library with a Built-in badge, and any agent that has skills attached can use them. To check or change which agents can, open the agent's Settings tab and look at its Skills list — see Skills and Tools & toggles.
What a request looks like
You don't name skills or press buttons. Say things like "Make a video ad for this candle — unboxing style" with a photo attached, or "Give me three reels about the new collection and schedule them for Mon/Wed/Fri". The agent does the rest.
The seven skills at a glance
| Skill | What it makes | Example ask | Rough cost |
|---|---|---|---|
| Photo Looks | Product/lifestyle photos in 40 named styles | "Shoot my ceramic mug in the Golden-Hour Café look" | ~$0.05/image |
| Scene Swap | Your product photo re-staged in a new scene | "Put this cream jar on a marble bathroom shelf, morning light" | ~$0.05/edit |
| Before / After | Transformation creatives for service businesses | "Sofa-cleaning ad: before/after plus a short transition video" | pair ≤ $0.10 · video package ~$1.55 |
| Video Ads | A short video ad in one of 15 formats | "Make a video ad for this coffee maker — unboxing format, for Reels" | ~$1.25/clip |
| Talking Presenter | A person on camera speaking your exact script | "Make a video where a presenter announces our −20% week" | ~$2.25/30 s |
| Reels Factory | A pack of 3 reels + captions + music + posting schedule | "Three reels about the new shoe collection, queue them on Instagram" | ~$4/pack |
| Ad Remake | An ad you liked, recreated for your product | "Here's an ad I love [video] — make one like it for my candle" | ~$1.30 |
Prices are typical results at default quality (mid-2026); the agent always tells you the exact price of a job before or as it runs. Small jobs (an image or a single clip) run right away with a one-line price note; bigger batches get a quote you approve first — same rules as the Content Factory guide.
Photo Looks — 40 styles
A library of 40 named, tested photo styles: studio packshots (Pure White Catalog, Marble Studio, Neon Rim Light…), lifestyle scenes (Golden-Hour Café, Cozy Evening Home, Office Desk Setup…), editorial and fashion looks (Quiet Luxury, Y2K Flash, Film Grain 90s…), mood pieces (Macro Texture, Pastel Dream, Industrial Loft…), and seasonal campaign sets (Christmas Warm Glow, Black Friday Bold, Summer Beach Day…).
Works two ways:
- From a text brief — describe the product and name a look: "my hand-poured soy candle in Cozy Evening Home, square."
- From your own photo — attach a product photo and the agent restyles it, keeping the product recognizable while the scene, lighting, and mood change.
Don't know the look names? Describe the vibe — "something cozy for Instagram" — and the agent suggests two or three matching looks to pick from.
Cost: about $0.05 per image for fast drafts; a polished final or a distinctive artistic rendering runs roughly $0.15–0.30. Exploring three looks costs pennies, so iterate freely and re-render the winner at final quality.
Example asks
"Make Instagram-ready photos of this dress — Street Style, Y2K Flash, and Film Grain 90s." (photo attached)
"Christmas photos of all 12 products from my catalog, square format."
Scene Swap — 16 scenes
Takes your own product photo and re-stages it: new background, new surface, new lighting — while the product itself stays true to the original (same shape, label, colors). The 16 ready scenes include Kitchen Counter Morning, Café Table, Marble Bathroom Shelf, Beach Towel, Poolside, Gym Bench, City Street, Boutique Display, Holiday Dinner Table, Spa Setting, and a clean Studio Gradient — or describe any scene of your own.
Beyond full scenes, five quick edits: white-background packshot (for marketplaces), change the surface, relight the shot, declutter the background, and add props.
Cost: about $0.05 per edit.
Example asks
"Put this cream on a marble bathroom shelf with morning light." (photo attached)
"I need a white-background photo of these sneakers for the marketplace, plus one nice lifestyle shot for Instagram."
Sharp photo in, sharp result out
A well-lit source photo where the product fills a good part of the frame gives dramatically better results. If the label is unreadable in the original, the agent will ask for a better shot rather than generate a bad one.
Before / After — 12 service verticals
The highest-converting creative format for service businesses: show the transformation. From your real "before" photo (or a described job) you get up to three deliverables:
- The pair — a matching "before" and "after" image.
- A side-by-side creative with BEFORE/AFTER labels, ready to post.
- A transition video (optional) — a short clip where the before smoothly turns into the after.
12 ready verticals: sofa & upholstery cleaning, carpet cleaning, car detailing, apartment renovation, bathroom refresh, kitchen deep clean, facade & pressure washing, garden & lawn makeover, hair salon, manicure, sneaker restoration, and furniture restoration — plus any similar service on request.
Cost: the image pair is ≤ $0.10, the side-by-side is free, and the full package with a 5-second transition video is about $1.55.
Example ask
"Sofa dry-cleaning ad: before/after from this photo, plus a short video of the transition." (photo attached)
Generated "afters" are illustrations, not real results
The agent will say so in its delivery, and your real before/after photos — when you have them — always convert better and are the honest choice. Caption generated versions as an example/visualization where your ad platform or industry requires it.
Video Ads — 15 formats
Turn a product photo (or a product page link) into a short video ad in one of 15 named formats:
| Format | The idea |
|---|---|
| Hands-on demo | Hands using the product, close up |
| Unboxing | Classic box-opening reveal |
| ASMR unboxing | Sound-first, satisfying macro unboxing |
| Selfie testimonial | A customer shows it off, selfie style |
| Direct-to-camera | A presenter recommends it |
| Before/after | The transformation in one clip |
| Rotating hero | 360° turntable product shot |
| Lifestyle showcase | The product living in an aspirational scene |
| Giant product | An oversized version lands in the city |
| Mystery box | A glowing box reveal for launches |
| Secret hack | "Nobody tells you this" trick reveal |
| Couple at home | Shared-moment social proof |
| Tutorial snippet | A quick 3-step how-to |
| Crush test | Durability drama (entertainment framing) |
| TV spot | Polished cinematic commercial |
The agent first shows you a styled still frame built from your product photo (a cheap checkpoint, ~$0.05), then animates it into a vertical or widescreen clip with sound — ready for Reels, TikTok, or ads.
Cost: about $1.25 per clip at default quality (8 seconds, with sound). A budget tier runs about $0.25 (shorter, no sound, lower resolution), and a top-quality cinematic final is about $3.20 — the agent always confirms before the expensive tier.
Example asks
"Make a video ad for this coffee maker — unboxing format." (photo attached)
"Here's the product link — give me three variants: rotating hero, lifestyle, and giant product, for Reels."
Talking Presenter
A script → a natural-sounding voiceover → a video of a person speaking it on camera. Use your own photo (a real face builds the most trust) or let the agent generate a presenter. Voiceovers work in Ukrainian, English, and 20+ other languages. If you only have a topic, the agent drafts a short script and confirms the wording with you before anything is synthesized.
Also works as voiceover only — ask for just the audio and you get an MP3.
Cost: scales with length — roughly $1.15 for 15 seconds, $2.25 for 30 seconds, $4.45 for 60 seconds. Longer videos are quoted for approval first.
Example asks
"Make a video where a woman announces our −20% promo this week."
"Here's my photo and a 60-second script — make a spokesperson video in English."
Reels Factory
One brief → a ready-to-post pack: three vertical reels with different hooks on the same message, a caption for each, an optional background music track, and scheduled publishing to your connected social accounts. A week of content from a single request.
The agent plans first — three hook angles, a scene per reel, caption drafts — and shows you the plan with the total price before generating anything. After delivery you approve reels individually; a rejected one is regenerated alone (~$1.25) rather than redoing the pack.
Cost: about $4 for the default pack (3 clips with sound + a music track); a budget pack is about $1 (simpler motion, music layered over silent clips).
Example asks
"Three reels about the new shoe collection, and queue them on Instagram for Mon/Wed/Fri."
"I need content for the week — three reel variants about the course launch, no music."
Ad Remake
Send an ad you like — a video file or a link — plus your product, and get the same format rebuilt around your product: the hook mechanics, structure, pacing, and mood of the reference, without copying anyone's brand, people, footage, or music. The agent watches the reference, breaks down what makes it work, shows you the remake plan, then produces your version.
Cost: about $1.30 end to end (the analysis costs pennies; the clip is priced like a video ad).
Example ask
"Here's an ad I love [video attached] — make one like this for my candle." (product photo attached)
Format yes, assets no
The remake recreates the format — never the reference brand's logo, slogans, people, or music. If you ask for those directly, the agent declines that part and delivers the closest compliant version.
Camera moves — 45 to ask for by name
Any video job understands a vocabulary of 45 named camera moves — just say the move: slow push-in, pull-back reveal, crash zoom, dolly zoom, 360 orbit, turntable spin, crane up, overhead top-down, aerial pullback, FPV drone dive, handheld documentary, selfie vlog cam, whip pan, rack focus, and more.
"Do a slow 360 orbit around the bottle."
"Start on a close-up of the label, then a pull-back reveal of the whole café."
A move costs nothing extra — it rides on whatever clip you're making. One move per clip (two at most) reads best; stacking more turns to mush.
What things cost
| Result | Rough cost |
|---|---|
| Photo (draft quality) | ~$0.05 |
| Photo (final / artistic) | ~$0.15–0.30 |
| Scene swap edit | ~$0.05 |
| Before/after image pair | ≤ $0.10 |
| Before/after package with transition video | ~$1.55 |
| Video ad, default quality (8 s, with sound) | ~$1.25 |
| Video ad, budget tier | ~$0.25 |
| Video ad, cinematic final | ~$3.20 |
| Presenter video | ~$1.15 / 15 s · ~$2.25 / 30 s · ~$4.45 / 60 s |
| Voiceover only | ~$0.07 / 30 s of speech |
| Reels pack (3 reels + music) | ~$4 (budget ~$1) |
| Ad remake | ~$1.30 |
| Background music track | ~$0.25 |
Every job draws from your agents dollar balance and appears as its own line in Usage (app.mychatbot.app/agents/usage). Images are cents; video is dollars. See Usage & billing.
The free trial won't cover video
During a 3-day trial the agents budget is pinned to about $1 — enough to try the photo skills, but not a video. Convert to a paid plan for video work. See the plan note.
Test it
- Open the Content Factory and paste: "Shoot a matte-black wireless speaker in the Golden-Hour Café look, square." You should get an image link back in under a minute, for about $0.05.
- Attach any product photo and say "put it on a marble bathroom shelf" — you should get the same product in a new scene, with the label intact.
- Ask for "a video ad for this product, rotating hero format" — the agent shows a styled frame first, then delivers a short clip with a price around $1.25.
See also
- Content Factory pipeline — the step-by-step guide to briefing, costs, and renders
- Skills — how skills work and how they attach to agents
- Usage & billing — how media jobs show up in your spend
- Tools & toggles — the switches behind media generation
- Tasks & schedules — recurring content batches